Virtue® CREATE TEXTURIZING SPRAY is a lightweight texturizing mist, formulated to instantly add shine, natural definition, texture, and volume for long-lasting style. Designed to enhance beautiful definition and polish your look without making hair sticky or dull. This sheer aerosol mist delivers a boost of touchable texture, while our patented Alpha Keratin 60ku® protein helps strands form a flexible bond. The result? Texturized hold with no added weight or stickiness.
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Description
Formulated with our revolutionary Alpha Keratin 60ku® protein, this lightweight styling mist delivers lustrous, healthy shine while infusing hair with immediate, flexible, and buildable texture. It helps to protect against UV damage and keep hair looking its healthiest.FRAGRANCEA bright and multifaceted blend of citrus and woods (a yin and yang of fragrance for your hair), plus shine-enhancing mandarin and antioxidant-rich Amyris essential oils.KEY CLAIMSImmediately, 98% of women felt their hair had instant texture and volume.After 8 hours, 94% of women felt that their style was enhanced and their texture, body, and style lasted all day.After 1 week of use, 96% of women felt that their style lasted longer, had buildable hold and better texture definition.Consumer perception study conducted on 50 respondents immediately, after 8 hours, 3 days and 1 week of product usage.
